Privacy Policy

This privacy policy ("Policy") explains how personal information is collected, used, and disclosed by American Fencing Systems ("Vanguard Aluminum", "we" or "us") with respect to your use of the web site located at www.vanguardaluminum.com (the "Site") so you can make an informed decision about using the Site. We reserve the right to change the provisions of this Policy at any time. We will alert you that changes have been made by indicating on the privacy policy the date it was last updated. We encourage you to review this Policy from time to time to make sure that you understand how any personal information you provide will be used. This policy does not apply to information collected through means other than the Site.

WHAT IS PERSONAL INFORMATION?

As used herein, the term "personal information" means information that specifically identifies an individual (such as a name, address, telephone number, mobile number, email address, or other account number), and demographic and other information about an individual when directly linked to personally identifiable information. Personal information does not include "aggregate" information, which is data we collect about the use of the Site or about a group or category of products, services or users, from which individual identities or other personal information has been removed. This policy in no way restricts or limits our collection and use of aggregate information.

WHAT PERSONAL INFORMATION DO WE COLLECT?

Personal information may be collected in a number of ways when you visit our Site. We may collect certain information that you voluntarily provide to us which may contain personal information. For example, we may collect your name, address, email and telephone number when you request a sample, register and set up an account or contact us by email or other means for any reason. In addition, from time to time we may collect personal information you provide in connection with your participation in surveys, sweepstakes, contests, promotional offers, and other activities on the Site. When you use the Site, some information is also automatically collected, such as your Internet Protocol (IP) address, your operating system, the browser type, the address of a referring web site, and your activity on the Site. We treat this information as personal information if we combine it with or link it to any of the identifying information mentioned above. Otherwise, it is used in the aggregate only.

HOW DO WE USE THE PERSONAL INFORMATION WE COLLECT?

In general, we use personal information we collect to process your requests or transactions, to provide you with information or services you request, to inform you about other information, events, promotions, products or services we think will be of interest to you, to facilitate your use of, and our administration and operation of, the Site, and for the purpose for which the information was provided. For example, we may use the information we collect:

  • to contact you about your use of the Site,
  • to provide services, products or information you request and to complete any transactions in connection therewith;
  • to respond to your emails or sample requests;
  • to request feedback and to enable us to develop, customize and improve the Site and our products and services;
  • to determine who has viewed certain training programs available on the Site; and
  • to send you surveys or newsletters or to contact you about our or a third party's services, products, activities, special events or offers and for other internal marketing, informational, product development and promotional purposes.
 

HOW DO WE SHARE PERSONAL INFORMATION WITH THIRD PARTIES?

We will not sell personal information we collect from you through this Site nor share such personal information with third parties except as described in this Privacy Policy, as it may be revised from time to time. We may share personal information with vendors, consultants and other service providers (“Service Providers”) who are engaged by or working with us in connection with the operation of the Site or the Services and who need access to such information to carry out their work for us. For example, we may share your personal information with companies who are fulfilling orders, processing payment information or administering surveys on our behalf. In some cases, the Service Provider may be directly collecting the information from you on our behalf. We may also share personal information with other third parties when you give us your consent to do so. For example, if you ask us to share information about you, such as your activities on our site, with other web site and their users, we may share such information in accordance with your request. If you view training videos or other sales materials through the Site, we may confirm to our stores and distributors that you have done so. We are not responsible for the actions of Service Providers or other third parties, nor are we responsible for any additional information you provide directly to these Service Providers or other third parties, and we encourage you to become familiar with their practices before disclosing information directly to them. Note that nothing herein restricts the sharing of aggregate information, which may be shared with third parties without your consent. We may disclose personal information in the good faith belief that we are lawfully authorized or required to do so, or that doing so is reasonably necessary or appropriate to comply with the law or with legal process or authorities, respond to any claims, or to protect the rights, property or safety of Vanguard Aluminum, our users, our employees or the public, including without limitation to protect Vanguard Aluminum or our users from fraudulent, abusive, inappropriate or unlawful use of our Site. Information about our users, including personal information, may also be disclosed or transferred as part of, or during negotiations of, any merger, sale of company assets, financing or acquisition or in any other situation where personal information may be transferred as one of the business assets of Vanguard Aluminum.

HOW CAN YOU CORRECT AND UPDATE YOUR PERSONAL INFORMATION OR OBTAIN ADDITIONAL INFORMATION?

If you have any questions or comments about this Policy or the practices relating to the Site, or you wish to verify, correct or delete any personal information we have collected, please contact us, and we will endeavor to respond to your inquiry or to correct, update or remove the personal information you have provided us as you indicate to the extent possible.

LINKS TO OTHER WEB SITES

Our web site may contain links to other web sites. Any personal information you provide on the linked pages is provided directly to that third party and is subject to that third party's privacy policy. We are not responsible for the content or privacy and security practices and policies of web sites to which we link. Links from our web site to third parties or to other sites are provided for your convenience. We encourage you to learn about their privacy and security practices and policies before providing them with personal information.